We’re excited to welcome three new senior leaders to our team:
Neo Financial, the digital-first financial services platform on a mission to transform Canada's financial service experience by creating the most rewarding experience in Canada, is pleased to announce the addition of several new executives to their leadership team. Neo welcomes Tim Morris as Chief Banking Officer (CBO), Rafael Mejia as Chief Growth Officer (CGO), and William Tsutsumida as Chief Credit Risk Officer (CCRO).
Tim joins Neo following an outstanding six-year leadership role at Tangerine Bank, where he led the Deposits & Investments business from 2018 to 2024. During his tenure, he drove exponential growth and positioned Tangerine to rival Canada’s Big 6 banks. Tangerine also achieved the highest customer satisfaction rankings in the industry in each of those years. Before his time at Tangerine, Tim spent 17 years at Scotiabank in both Wealth Management and Retail Banking, honing his expertise in digital banking and in the specialized needs of wealth management clients. Tim will be leading banking efforts for Neo, ensuring that we are creating a customer-first experience that challenges the status quo in Canada’s financial landscape.
At Neo, Rafael will be responsible for expanding market share and enhancing customer acquisition, retention, and revenue. Before joining Neo, Rafael Mejia served as VP of Marketing and Customer Experience at Rappi, the Latin American super-app operating in 9 countries, including Brazil, Mexico, Argentina, and Colombia. There, he played a key role in driving the company’s growth to over 30M users and $5B valuation. Rafael is also the founder of Resolve Studio, a cloud-based multichannel attribution platform that measures the impact of traditional media on digital businesses.
William Tsutsumida comes to Neo from Nubank, Mexico, where he was instrumental in scaling the company to over 6 million customers and overseeing all aspects of risk management, including credit, market, liquidity, operational, cyber, fraud, compliance, and AML. Prior to Nubank, William spent 15 years at Citibank working in operations in Brazil, Central America, and Mexico, where he served as Chief Risk Officer for Consumer Products, including credit cards, personal loans, and mortgages. William’s vast expertise in risk management across diverse markets will be a critical asset as Neo continues to strengthen its risk framework.
“With the addition of Tim, Rafael, and William, Neo is in an even stronger position to continue transforming the financial services landscape in Canada,” said Chau. “Their combined expertise in banking, growth, and risk management will be key to driving innovation as we build the most rewarding experience for our customers and challenge the traditional banking model. We’re extremely excited to enter our next chapter of growth.”
